Computing Community Consortium Blog

The goal of the Computing Community Consortium (CCC) is to catalyze the computing research community to debate longer range, more audacious research challenges; to build consensus around research visions; to evolve the most promising visions toward clearly defined initiatives; and to work with the funding organizations to move challenges and visions toward funding initiatives. The purpose of this blog is to provide a more immediate, online mechanism for dissemination of visioning concepts and community discussion/debate about them.


Computer Engineer Barbie!

February 13th, 2010 / in Uncategorized / by Ed Lazowska

As noted in a previous post, Mattel has been running a web-based contest to choose Barbie’s next career.

The results are in!  “You voted!  We listened!!”  (Even if  “you” is a bot …)  The winner of the popular vote is … Computer Engineer Barbie!

The New York Times reports:  “Barbie has come a long way since 1992, when the blond bombshell of a doll was programmed to say, ‘Math class is tough.’  Barbie, whose various careers have taken her from aerobics instructor to supermodel to business executive, will next be a computer engineer, a career chosen by half a million Barbie fans.”  Read the full article here.

Computer Engineer Barbie!
  • davidklappholz

    Here’s part of what the NYT article says:

    “She also wears a neon-colored T-shirt with a binary code pattern and carries a smartphone and a Bluetooth headset. Her hot pink glasses will come in handy during late nights coding on her hot pink laptop. Before any one begins complaining, Mattel points out that her accessories were chosen with the help of the Society of Women Engineers and the National Academy of Engineering.”

  • davidklappholz

    Here’s part of what the NYT article says:

    “She also wears a neon-colored T-shirt with a binary code pattern and carries a smartphone and a Bluetooth headset. Her hot pink glasses will come in handy during late nights coding on her hot pink laptop. Before any one begins complaining, Mattel points out that her accessories were chosen with the help of the Society of Women Engineers and the National Academy of Engineering.”

  • templerose

    This is great but why make her look like a nerd – she did not need the glasses – we need more “cool” women in our technology fields so this is great – but they are not all nerds….